the cute store for babies!

Babies store

Charley’s Book Club: 0 – 24 months
There is no App to replace a lap!

WELCOME TO CHARLEY’S BOOK CLUB!

The importance of reading to children is stressed by every educational organization. Hearing words helps to build a rich network of words in a baby’s brain. Kids whose parents frequently read to them know more words by age 2 than children who have not been read to. By reading to your baby, they will improve language skills by imitating sounds, recognizing pictures, and learning words.

Each parcel arrives with two books that have have been carefully chosen by childhood Experts to ensure they are receiving appropriate content. The books are split into two categories; reading and special. The first book is chosen to allow parents to engage and read a story to your baby. the second is more educational or activity based.

Our system is super smart and moves your child through the age categories as he or she ages. You will not be stuck in one age category for the entire subscription.
From: R189.00 / month

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Charley’s Subscription Box 6 – 12 months
At this age, you will be noticing big changes in your little one. Being halfway (and more) through their first year of life brings on many changes and growth. Your baby is getting more interested in the world around it and soon, being mobile will become a reality! In this box, we push towards fine motor skills and object permanence, understanding cause and effect, visual skills, and language development.

Our system is super smart and moves your child through the age categories as he or she ages. You will not be stuck in one age category for the entire subscription.

*A typical Charley’s Box contains 4-5 products as per the example image. These are some products you may expect through the period of the age category of your subscription. Our stock changes all the time and we ensure each month to give you a variety of items.
R399.00 / month and a R399.00 sign-up fee

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Charley’s Subscription Box 3 – 6 months
Your baby is starting to lift its head and develop the senses of sight, hearing and smell. Your baby will recognize your voice, differentiate sounds and difference in colours, smiling and following moving objects. In this box we provide essentials for continued stimulation of colours and objects through books, gripping toys and musical instruments. Your baby may be moving onto solid foods during this period and we have perfect supportive transitional products for this time.

Our system is super smart and moves your child through the age categories as he or she ages. You will not be stuck in one age category for the entire subscription.

*A typical Charley’s Box contains 4-5 products as per the example image. These are some products you may expect through the period of the age category of your subscription. Our stock changes all the time and we ensure each month to give you a variety of items.
R399.00 / month and a R399.00 sign-up fee

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Charley’s Subscription Box 0-3 months
Your baby is brand new, Congrats! At this stage all you’ll want to do is snuggle and snuggle a lot! This time is very important to start encouraging your baby to learn about the senses and pushing towards tummy time. You may not realise that your baby is developing from day one and you need to spend time reading, encourage gripping of items and hand eye coordination. In this box, we provide items to assist you in educating your baby to grow and develop.

Our system is super smart and moves your child through the age categories as he or she ages. You will not be stuck in one age category for the entire subscription.

*A typical Charley’s Box contains 4-5 products as per the example image. These are some products you may expect through the period of the age category of your subscription. Our stock changes all the time and we ensure each month to give you a variety of items.

R399.00 / month and a R399.00 sign-up fee

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Charley’s Subscription Box 12 – 24 months
Your baby has been promoted to toddler! Your little busy bee is interacting with the world and learning new things every day. At this stage, your baby is playing games, understanding instructions, walking around (Oh my Gosh) and even beginning to talk! In this box we provide items to encourage play, walking and talking. We push towards the developmental areas of object manipulation, orientation skills, visual sensory stimulation, sustained attention, socialization and memory development.

Our system is super smart and moves your child through the age categories as he or she ages. You will not be stuck in one age category for the entire subscription.

*A typical Charley’s Box contains 4-5 products as per the example image. These are some products you may expect through the period of the age category of your subscription. Our stock changes all the time and we ensure each month to give you a variety of items.
R399.00 / month and a R399.00 sign-up fee

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Charley’s Book Club: 2 – 4 years
There is no App to replace a lap!

WELCOME TO CHARLEY’S BOOK CLUB!

Books for children are our first introduction to the art of storytelling. Reading to children helps develop imagination, listening skills, and a lifelong love of books. … When you read to kids, you are spending quality time just for the two of you.

Each parcel arrives with two books that have have been carefully chosen by childhood Experts to ensure they are receiving appropriate content. The books are split into two categories; reading and special. The first book is chosen to allow parents to engage and read a story to your baby. the second is more educational or activity based.

Our system is super smart and moves your child through the age categories as he or she ages. You will not be stuck in one age category for the entire subscription.
From: R189.00 / month

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Peppa Pig Cutlery Set
Its your favourite Piggy Family!
Each set has a Peppa Pig cartoon character design which is oh so cute!
~~R169.00~~ R129.00

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Charley’s Baking Box
A Dash of Delicious!

A Heaped Spoon of Learning!

A Pinch of Fun!

A Cup full of Love and Quality Time!

Welcome to Charley’s Baking Box! Let’s get our hands messy and our tummies full!

Each Box Contains new and different content:
- Two Recipe Cards with Clear Instructions (One Naughty, One Nice)
- Dry Ingredients – Pre-measured for your convenience
- Special Utensils and Supplies (If Required)
- Decorations
- LOVE! ♥
*Products may differ from images subject to stock availability.
From: R269.00 / month
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Huggies EXTRA CARE Bundle
A BUNDLE of EXTRA CARE from Charley’s Boxes & HUGGIES!

Each Delivery Bundle includes:
- A Pack of Huggies (Choose your Size)
- FREE BOOK with each delivery!
- FREE DELIVERY!
- LOADS of LOVE from Charley’s Boxes and Huggies!
Huggies® Extra Care has a unique runny poo pocket to help prevent leakage and soft absorbent pillows for better skincare and protection.

Rated 4.80 out of 5
R169.00 – R189.00
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Puddle Jumper
Amp up the fun for kids in the water with Puddle Jumper! This US Coast Guard-approved life jacket can be used instead of a Type III PFD to help keep your child safe while they play in the water. The premium construction is made from durable nylon to last season after season. And with the fun character on the front, your child will never want to take off their life jacket. Whether they’re at the pool, the beach or on a boat, your child will be able to move and swim freely, and they’ll get a confidence boost if they are learning how to swim. The adjustable buckle on the back makes it easy to get your little one in and out of the life jacket, and ensures a secure fit during all the fun.
~~R459.00~~ R439.00

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R500 Birth Box
Charley’s birth box is the perfect gift for a new born! This box will include age and gender specific or neutral baby essentials of the finest quality. From playtime to bedtime, Charley has you covered! The value of this beautifully packed box exceeds R830!

A typical Charley’s Box contains 4-7 products as per the example image.
R500.00

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Charley’s Gardening Box
You’re Gonna DIG this!

Welcome to Charley’s Gardening Box! The benefits of gardening are immense, From balconies to large scale gardens, Our Gardening Box has you covered each month!

Working together on your garden with your children is togetherness time. You build bonds with children and create memories from your experiences in the garden. While your children are learning a lifelong love of growing things, you are learning more about your children—how they think, what they like and dislike and how capable they really are. Your plants can create a beautiful environment, whether they are in a garden, a raised bed or a pot, and you and your children will enjoy every stage of the process.

Each Box Contains:
- Soil Food
- Seeds (Plant/Veg/Fruit) – Always Seasonal
- A Groweeze
- Informative reading material with fun and games (Age Appropriate)
- SURPRISES!
*Products may differ from images subject to stock availability.
From: R249.00 / month for 12 months
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Peppa Pig Wheat Straw Tableware Kid Plate Set
Make Meal time FUN time!

Our Peppa and George Pig meal set is going to delight your little one at meal time!
~~R199.00~~ R129.00

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Kiddylicious Snack Box
A Snack A Day!

We’ve put together, with the help of Kiddylicious, the most fantastic and delicious monthly Snack Box! Are you already a part of Charley’s Circle of Friends? Box or Book Subscriber? YOU get FREE DELIVERY!

Our Snack Boxes include:
- Apple Fruit Wriggles x 1
- Strawberry Wriggles x 1
- Banana Coconut Rolls x 8
- Coconut Rolls x 8
- Cheese Straws x 1
- Veggie Straws x 1
- Sour Cream & Chive Straws x 1
- Cripsie Tiddlers Raspeberry x 1
- Crispie Tiddlers Banana x 1
Scroll down for more info on each product.

From: R279.00 / month for 12 months
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Gro Anywhere Blackout Blind
The Global #1 blackout blind. A seasonal must-have to help establish a sleep routine, with over 1,000,000 happy users.

Creates a dark environment for children to sleep in
Lightweight yet effective way to darken a room at home or on holiday
Premium black-out material
Stars and Moon design
Adapts to fit any window up to a maximum size of 130cm x 198cm or 130cm x 99cm
Easy to use Velcro sizing system – reduces the blind to a smaller size
Handy travel bag
R559.00 – R599.00

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GroBag 2.5 TOG
Grobag is the no. 1 baby sleep bag and leads the market in product safety and quality standards. The Grobag provides a safer, easier to use alternative to lose sheets and blankets offering a much better night’s sleep. Grobags take confusion away, meaning quality sleep for parents too as the soft fabric, accurate togs and sizing, and clear guidance keep babies safe and comfortable through the night.
Grobag is the only product recommended by The Lullaby Trust, the UK’s leading safe sleep charity. Safety features include double shoulder poppers, zip click covers, secret seams and chin guards to prevent rubbing. No other baby sleep bags offer the same quality, choice, and durability.
R769.00 – R809.00

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Babies store

Charley’s Book Club: 0 – 24 months

Charley’s Subscription Box 6 – 12 months

Charley’s Subscription Box 3 – 6 months

Charley’s Subscription Box 0-3 months

Charley’s Subscription Box 12 – 24 months

Charley’s Book Club: 2 – 4 years

Peppa Pig Cutlery Set

Charley’s Baking Box

Huggies EXTRA CARE Bundle

Puddle Jumper

R500 Birth Box

Charley’s Gardening Box

Peppa Pig Wheat Straw Tableware Kid Plate Set

Kiddylicious Snack Box

Gro Anywhere Blackout Blind

GroBag 2.5 TOG